Effective: October 16, 2026

Alice + Olivia, and each of its affiliates (collectively, “Alice + Olivia,” “we,” “us,” “our”) respect your privacy and are committed to protecting the personal data we hold about you. By using our website located at https://www.aliceandolivia.com/, our related social media sites and the products and services available through our website (the “Services”) with your browser set to accept cookies, you consent to our use of cookies and other technologies to provide the Services (and related advertising) to you as described in this notice and in our Privacy Notice. For more information about what cookies and pixel tags are, what they do, and how you can opt out of, manage, or delete them, please review this Cookie Notice.

What Are Cookies and Pixel Tags?

“Cookies” are small strings of text or computer code stored locally on your device that allow us, ad networks, and our third-party service providers, to identify your browser and/or device as you browse the Internet. Cookies can be placed, read, and/or written to by our Services, or other websites or services that recognize a particular cookie, which allows the website to “remember” or “recognize” a particular browser or device and, in some cases, store information about that browser or device.

When you visit our website, we store cookies on your browser to collect information. The information collected might relate to you, your preferences or your device, and is mostly used to make the site work as you expect it to and to provide a more personalized web experience. However, you can choose not to allow certain types of cookies, which may impact your experience of the site and the services we are able to offer.

Certain types of cookies or cookie-like functionality may be placed or activated through browser add-ons, including, but not limited to, Adobe Flash. While these cookies are stored differently, their functionality and purpose is generally similar to other cookies.

Cookies are often used in conjunction with “pixel tags” (also known as “web beacons” or “clear gifs”). Pixel tags are small images that we, our analytics providers, advertisers, and other third parties can use to interact with cookies and other tracking technologies. For example, we use pixel tags to evaluate the effectiveness of our advertising and marketing campaigns by determining whether you open and interact with the content in our promotional emails.

For more information about cookies, please see www.allaboutcookies.org.

How Long Are Cookies Stored On My System?

Session Cookies. “Session cookies” are stored for the duration of a browser session; when you close the browser, the cookie is deleted.

Persistent Cookies. “Persistent cookies” are stored for a preset amount of time (often between 90 days and two years, depending on the application) and are typically not deleted when a browser session is closed.

Your choices may affect whether we use session or persistent cookies for a particular application. For example, ordinarily the Services store signed-in status on a session cookie, and each time you start a new browser session you must log in again. However, if you select “Keep Me Signed In” status is instead stored on a persistent cookie.

What Cookies Do We Use, and Why?

Essential Cookies.  These cookies are required for the website to function and provide the basic information requested by the website user. These cookies are exempt from collecting user consent and will be set regardless of your choices, as they are always active.

 

Disabling or removing these cookies may prevent the Services, or certain functionality on the Services, from working correctly or at all.

Analytics Cookies. Analytics cookies or performance cookies allow us to track website visitors and their user behavior, including counting visits and traffic sources, so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance. Examples include:

Cookie Name	More Information
Google Analytics	To opt out of Google Analytics tracking for certain browsers, consult: https://tools.google.com/dlpage/gaoptout

 

Disabling or removing these cookies generally does not interfere with the functionality or performance of the Services.

Targeting or Advertising Cookies. These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

These services may collect information and data about your activities online, both on the Services and across third-party pages or platforms that participate in the ad network. This process helps us track the effectiveness of our marketing efforts and deliver advertising to you. These ad networks, in connection with cookies, pixel tags, and other tracking technologies: (i) help deliver online behavioral advertisements, either by us, our affiliates, or third parties; (ii) may prevent you from seeing the same advertisements too many times; and (iii) help us, our service providers, and/or our other partners (as further described below) understand the effectiveness of the advertisements that have been delivered to you.

 

Disabling or removing these cookies, resetting your advertising identifier, or opting out of online behavioral advertising altogether (as applicable) may result in advertising that is repetitive or less relevant to you.

Third-Party Functionality. We do not have access to or control over cookies or other features that advertisers and third party sites may use, and the information practices of those advertisers and third party websites are not covered by our Privacy Notice or this Cookie Notice.

For example, we provide social media buttons on the Services that allow users to visit, share, or bookmark web pages through third-party social media platforms. We do not control how those platforms collect information about you, nor whether or how they may track you or may activate their own cookies on your computer.

For more information about how third parties collect and use information about your activities, please review their applicable Terms of Use and Privacy Policies.

How Do I Control or Make Choices About Cookies and Tracking Technologies?

Managing Cookies. Most browsers automatically accept cookies by default, but you can adjust your device and/or browser settings to delete and/or block some or all cookies, or provide notifications when you receive a new cookie. Please note, however, that blocking or deleting certain cookies may negatively affect your user experience.

You can manage your cookie preferences related to our Services by clicking Your Privacy Choices.

Additionally, you can generally disable or delete cookies placed and used by browser add-ons, such as Adobe Flash cookies, by changing the add-on settings or visiting the website of its provider. Information and controls that allow you to manage Adobe Flash cookies may be found on this page:

https://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html

Note that if you disable Adobe Flash cookies or similar technologies, you may not have access to certain features and services (such as consistent volume settings for videos) that make your online experience more efficient and/or enjoyable.

If you wish to opt out of Google Analytics, you can download and install an opt-out browser add-on for certain browsers at the following link: https://tools.google.com/dlpage/gaoptout.

Advertising. Certain devices and browsers allow you to reset your advertising identifier at any time by accessing the privacy settings on your device in order to restrict the delivery of tailored in-application advertisements. Consult your device’s documentation for more information about how to do this.